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GDPR: An opportunity for Corporate Affairs?

GDPR: An opportunity for Corporate Affairs?

Blog, Reputation Intelligence, Reputational Risks

As the 25th May enforcement deadline is fast approaching, and with recent news around Facebook and other tech giants stoking concerns around consumer data protection, it is no surprise that General Data Protection Regulation (GDPR) is appearing in headlines throughout Europe. Most industry experts share concerns that businesses across industries are not prepared. GDPR has […]

“Getting Smart”: Smart grids and the move to DSO

“Getting Smart”: Smart grids and the move to DSO

Blog, Energy & Utilities

Q&A with Julie Minns, Head of Customer Engagement at UK Power Networks Over the last few years the energy sector has been undergoing a huge transformation. This has been fuelled by a whole new raft of innovations and challenges: smart meters, the development of distributed energy resources (such as solar panels and electric vehicles); the […]

Giving Away Your Reputation: When promotions go wrong

Giving Away Your Reputation: When promotions go wrong

Sin categoría

Competitions and giveaways have long been a device used by companies to increase awareness, boost their contact database and boost consumer sentiment. However, there have been a long list of incidents which have had the exact opposite effect, from the infamous Hoover free flight promotion to the TV phone-in scandals that led to significant fines. […]