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Customer engagement revolution

Energy delivery is undergoing a fundamental change as supply networks move towards an ever more decentralised model. This is already in evidence with solar projects funded by the feed-in tariff and the ever increasing number of community heat and energy projects, while smart metering will allow real-time energy use information to flow between customer and provider.

This will require a more complex, more mature relationship with customers and one in which social media platforms such as Facebook, YouTube and Twitter look increasingly best-placed to handle.

Based on research reported in the Exelon 2009 Social Media Benchmark Survey approximately 93% of consumers believe that a company should have a presence in social media, and 85% believe that companies should adopt social media as the way of interaction with consumers. In addition 83% of utilities are interested in using social media and 60% are already using Twitter to a certain degree.

This article was written by Nicholas Chrysanthou, energy consultant analyst at Alva and released in full on Energy Business Review.

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In a piece for @IFAMagazine , @alvaceo Alberto Lopez argues that now is the time to solve the #ESG measurment challenge so that businesses and investors can accurately appraise and compare corporate ESG performance.
https://t.co/DyyvFeyKJv

Interesting analysis from @alvareputation: it is time to accurately measure ESG performance | IFA Magazine https://t.co/iqblCNCblA

Great opinion piece by our client @alvareputation's @alvaceo on @CityAM this morning: There’s a new type of leader in town: Agile, decisive, and interested in more than their own voice https://t.co/8lj7Kqlgop

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