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UK Supermarkets Reputation Analysis

alva’s latest analysis provides an overview of the reputational issues affecting supermarkets in the United Kingdom.

The report, based on analysis of media and social media data, looks at six supermarkets in the UK, the impact of Brexit regulations, and how this shapes their reputation in the run up to Christmas 2021.

Some key findings of the report include:

  • Brexit regulations and paperwork has resulted in labour shortages, especially in warehouse, supermarket shelf-stocking and retail distribution centre staff leading to increased costs.
  • Consumer discussions raising concerns about inflation and stocking up on holiday favourites are generating negativity.
  • Proactive communication around Employee Engagement and making changes to work patterns to align with the impact of the pandemic can offset negative press.

Download the full report here.